Client

One of the world’s leading brands in Desktop, Laptop, Server and Workstation computers

Requirement

To support global operations in re-purposing creative assets, including technical documentation design such as Data Sheets, Cheat Sheets, Whitepapers etc and creative documentation such as flyers, wrappers, brochures etc

Process

We have a dedicated bay at Basil India consisting of a Project Manager, 3-4 designers, QA and a Proofreader that works to support global market requirements.

Client’s inputs

• Brand guideline / templates
• Images, copy deck, legal text and logos
• Access to their media bin (image bank)
• Access to their alliance compliance partners
• Access to their job tracking tool

Type of work executed

• Creation of WW (World Wide) Data Sheets and Cheat Sheets
• Proof reading and QC
• Adaptation of older versions of Data Sheets and Cheat Sheets to new templates
• Localization of Data Sheets and Cheat Sheets to various geographical areas
• Creation of flyers, wrappers, brochures etc adhering to the brand guideline and templates supplied

Key advantages

• Single-point repurposing creative assets for global markets
• Huge savings in time and cost

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