Customer publishing and magazine creation
Client
Customer publishing agency for leading newspaper chain, London
Requirement
To work along with the London design and editorial team to create a 16 page A4 colour magazine for the weekend supplement, from style sheet creation to final artwork for printing
Process
Basil had a dedicated art director in London, working closely with the agency’s design and editorial team. He was responsible for creating stylesheets for various sections of the magazine. Thereafter the offshore team consisting of a Project Manager, 3-4 designers, QA and a proof reader took forward the final finishing of the magazine which included activities like page creation, image cut-outs and re-touching, content management, proof reading and final PDF creation.
Client’s inputs
- Magazine Brand Guideline / Ideas
- Images, copy deck, legal text and logos
- Access to their media bin (image bank)
- Access to their alliance compliance partners
Type of work executed
- Creation of designs and final style sheet for every section and page
- Image cut-outs and re-touching
- Creation of masthead and cover designs
- Icon and price button creations for each offer
- Proof reading and QC
- Creating the final ready to print PDF
Key advantages
- Single-point design and project management in London
- Complete magazine creation
- Huge savings in time and cost
Some of the work we do to re-purpose ideas and assets are listed below.
Click on each work area to view samples.
